Category: Blog Posts Page 1 of 2

The Music Industry and YouTube, What’s Happening?

Music is one of the most searched topic on YouTube. It’s a good way for artists to make their music available to the public. Artists all over the…

Making Music Goes Digital

A lot of our blog posts so far have focused on the internet, social media and apps.  This blog post will differ slightly, as we want to explore…

Instagram Personalities: An Analysis

Instagram, created in 2010, has around 800 million users. It is one of the newer used social network platforms with all different types of personalities making up its…

Social Media, Music and Marketing

We previously touched upon the impact social media can have on the music industry in our last blog post, but in this post we want to explore it…

The History Of YouTube And Its Videos

Looking back on the history of YouTube. YouTube is a platform that has been around now for almost 13 years now. As it is the start of a…

The Year of YouTube

YouTube, founded in 2005, is a freely accessible video sharing site that offers a huge range of content including short films, trailers, live streams and the new phenomena…

Digital Downloads

As the music industry continues to move into the digital era of streaming and MP3 downloads, illegal music downloading and file sharing, unfortunately, also rises. Sources have suggested…

YouTubers Using Their Platform For Good

Recently there has been a massive controversy on the platform YouTube. Namely, that Logan Paul video and the discussion it created on social media. Rather than going into…

YouTubers: Should We Look Up To These Online Actors?

YouTubers: are they now uninspiring and unrelatable?  Hayn and Kaplan upon asking students found that “being able to connect to the characters” is important for them when consuming…

Catfish Info-Graphic

As I have previously discussed in my blog posts, cat-fishing is the most significant danger of creating pseudo personalities online. I created this info-graphic to highlight the dangers, statistics…