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The Future of Influencer Marketing

Digital marketing has come a long way since the term was first used in 1990. ‘Influencer Marketing’ was used in the beginning to describe celebrities links with brands. ‘Traditional…

Why Beauty Influencers are L’Oréal’s Secret Weapon

World leading beauty company, L’Oréal, have devoted themselves to beauty for over 100 years. They are present across all distribution networks and have the digital marketing to match. The…

10 Types of Influencer Marketing Campaigns in the Beauty Industry

Influencer marketing has risen in popularity since the boom of creative platforms such as YouTube and Instagram. Subsequently, content creators have risen in popularity and gained a high…

Welcome to the Digital Beauty blog!

Welcome to Digital Beauty, a blog that is inspired by the Social Media influencers, particularly beauty YouTuber’s who can individually generate “tens of millions of views per month”…